Introduction

Further expand or tap into the enormous Asia Pacific market of over 2 billion population.

Promote intra-regional trade amongst countries in the .region, thus avoiding over-dependancy on certain country or market.

ECM serves as a learning platform for both local and foreign exhibitors, catalyst for business networking or smart partnership, as well as springboard to international market.

Through interaction between local and foreign exhibitors, they can complement each other by sharing/distributing limited resources to attain maximum economic results and avoid unhealthy competition which in turn will benefit all parties concerned.

参展厂商将可得到什么好处?

扩大或开拓东亚经济圈超过20亿人口的庞大市场

促进本区域国家的经贸往来，从而避免过度依赖某个国家或市场

本地及海外参展厂商互相观摩学习的平台，同时也是国内外参展厂商成为建立网络货联盟，迈向国际市场的跳板

通过国内外参展厂商的交流，互补长短，善用资源分配来取得更高的经济效益，避免恶性的竞争，达致互惠互利的效果

Expo Cintai Malaysia (ECM) was initiated during the unprecedented Asian financial crisis. The first ECM in 1998 focused solely on exhibiting made-in-Malaysia Products. Realizing changing economic trends, since the second ECM in 1999, the show has been gradually internationalized by having invited visitors or buyers from neighboring ASEAN countries through overseas roadshow. Whereas during the third ECM in year 2000, the scope was further widen to cover Japan, Korea and China, besides ASEAN countries. Parallel with globalization and liberalization in trade, the fourth ECM in 2002 and the fifth ECM in 2004 have expanded further towards internationalization and received positive response and active participation from Bangladesh, China, India, Indonesia, Philippines and Vietnam entrepreneurs.

Reacting to the new economic paradigm shift, ECM has grown from purely Malaysian Products fair into today’s regional trade and consumer fair, groomed to become the hub for products and services from Asia Pacific region and shaping as the one stop regional products show.

爱马来西亚展销会

爱马来西亚展销会始於1997年金融风暴。由1998年的第一届纯国货展销会;

1999年第二届开始到东盟各国进行巡回促销 ;

2000年第三届更扩大涵盖东盟、中国、日本、韩国，广邀巡回国家商家组团来参观采购;

2002年第四届、2004年第五届及2006年第六届开始配合经贸自由化和全球化，向国际展迈进吸引了来自孟加拉、中国、印度、印尼、韩国、菲律宾、台湾、越南等国商家的积极参展。

爱马来西亚展销会配合时局之需，由原本的纯粹本土展蛻变至今天的区域国际展，而成为亚太区各国商品总汇，一站式的展销来自东盟和亚太区国家的产品。